Changelog
What's new on Writesure — updates, improvements, and milestones.
June 10, 2026
The dashboard is live — Writesure is now fully self-serve
The Writesure buyer dashboard is live. Sign up, complete a short onboarding, set up your first campaign — and leads start arriving. No sales calls, no contracts, no deposits.
- Self-serve sign-up — create an account with email or Google, verify your NPN, pick your delivery channels, and configure your first campaign in a guided 4-step onboarding. From sign-up to receiving leads without talking to anyone.
- Campaigns you control — choose your states, set your maximum bid, daily lead caps, and active hours. Pause and resume anytime. The campaign list shows today's deliveries against your cap and today's spend at a glance.
- Lead Inbox — every lead you've received in one place, with full contact details, coverage info, and the compliance record. Got a bad lead? Report it directly from the lead card.
- Overview that tells you where you stand — leads received today / 7 days / 30 days, total spend, average lead price, active campaigns, your last deliveries, and a plain-language account status line so you always know what (if anything) needs your attention.
- Live updates — new leads appear in your Inbox and Overview in real time. No refresh needed; you'll see a notification the moment a lead is assigned to you.
- Postpay billing, by design — no prepaid balance, no minimum deposit. Charges accrue as leads are delivered, and your dashboard always shows your pending balance and an estimate of your next charge.
- Google Sheets delivery — alongside email and Telegram, leads can now land directly in your Google Sheet as a new row. When the consumer adds enrichment answers, the same row updates automatically.
- TrustedForm on every lead, enforced — the TrustedForm certificate is now a platform-wide gate: a lead without a valid certificate is never sold. Not a setting, not optional — built into the matching engine.
May 4, 2026
Agents are now visible to consumers before the call
When a consumer submits a quote request through Carrypromise, the confirmation page now shows their assigned agent — photo, name, NPN, direct phone number, with Copy details and Save contact buttons. By the time you call, the consumer knows who you are and has your number saved.
- Agent profile preview — consumers see your photo, name, NPN, and phone number on the Carrypromise confirmation page right after they submit. They can save your contact to their phone with one tap before you even dial.
- Carrypromise rebuilt — our lead generation brand was rebuilt end-to-end with a senior-friendly form, TrustedForm on every submission, click-to-consent TCPA disclosure, and a full legal stack (Privacy, Terms, Do Not Sell My Info).
- Inline lead enrichment — after submission, consumers volunteer answers on coverage amount, budget range, beneficiary, and existing insurance. By the time the lead reaches you, the picture is already filled in.
- Faster lead delivery — leads now reach your email or Telegram 5–10× faster. As soon as your account is matched and the price is locked in, the lead is on its way.
- Redesigned lead emails — the email you receive with each lead has a cleaner layout: navy header, labeled sections (Core / Contact & details / Compliance / Meta), clickable phone link, and dark-mode support.
April 17, 2026
Auction model, delivery, and compliance updates
- Fair auction pricing — switched to a second-price model (same structure as Google Ads and Meta). You bid your maximum, pay only what's needed to win. One buyer in a state means you pay the floor price. Ties resolved by round-robin so no buyer gets an unfair advantage.
- Multi-channel delivery — email and Telegram now fire simultaneously. Set both in your delivery config and leads arrive on both channels at the same time.
- Richer lead data — each lead now includes tobacco use, existing coverage, budget range, and address, delivered as a second update within 1–2 minutes of the initial lead.
- TCPA compliance — TCPA consent status and TrustedForm certificate URL now attach to every lead. Full compliance record on every delivery.
March 27, 2026
Lead pipeline is live — real leads, real delivery
The core infrastructure behind Writesure is now operational. Leads submitted through CarryPromise ad campaigns are automatically validated, matched to eligible agents, and delivered in real time.
Here's what shipped over the past two weeks:
- Automated lead pipeline — from ad click to agent delivery in seconds, no manual steps. Every lead is validated, deduplicated, and classified before entering the marketplace.
- Real-time delivery via email and Telegram — matched leads arrive instantly with full contact details, state, coverage amount, and source info.
- 21 real leads in the sample pool — generated from Newsbreak, Realize, and Bing campaigns through CarryPromise. These are available as free samples for early access agents.
- Sample leads section on the homepage — you can now see how many leads are available and which states they cover, updated automatically.
- Verified email infrastructure — lead notifications sent from writesure.net with full SPF, DKIM, and DMARC authentication. No spam folder surprises.
Next up: onboarding the first group of paid agents. If you're a licensed FEX agent, apply at writesure.com — early access agents get up to 3 free sample leads to evaluate quality before committing any budget.
March 18, 2026
Writesure is live — early access open
Writesure is now accepting early access applications from licensed final expense agents in the United States.
We launched to solve a real problem: most FEX lead vendors give you a bulk pack and a shrug. No transparency on where leads come from, no accountability on quality, no way to know if the same number is being sold to three other agents.
Here's what's available on day one:
- Exclusive 1:1 delivery — every lead goes to one agent, logged with a delivery record
- TCPA consent + TrustedForm certificate on every submission
- Problem-solution funnels only — no quasi-gov hooks, no eligibility-check clickbait
- Leads from CarryPromise.com, running on Google, Microsoft, Meta, and native ad networks
- Delivery via email or Telegram — no dashboard required to get started
We're onboarding agents in small groups to keep quality high and feedback close. Early access agents receive sample leads to evaluate before committing any budget.
If you're a licensed FEX agent and want to test the leads — apply at writesure.com.